How to Write a Technical Blog? – A Complete Overview

Have you ever written a technical BLOG before? 

No matter what your answer is, YES or NO! 

It can be always overwhelming for technical writers to write on a new topic. 

You may face a situation where you ask yourself,

★ Where should I begin?

★ What structure should I follow for better conversion?

★ Will people read my blog?

★ Would the audience like my content?” 

And many more. 

But no worries. If you find yourself in this situation, you landed on the right page. 

In this blog, we break down the whole process of technical blog writing in easily understandable steps. So, once you understand the fundamental building blocks of blog writing, it will become easier to start. 

But before jumping to various components of technical blogs, first, understand what technical blog writing is. 

Let’s dive in. 

What is Technical Blog Writing?

Technical blog writing is a specialized form of content creation that focuses on explaining complex technical concepts in an everyday language so it can be accessible to a broader audience. 

It involves breaking down complex ideas, operations, or product functioning into simpler terms and explaining through case studies, infographics, animated explainer video, real-life examples, and more.

Usually, websites/pages publish blogs to enhance website authority, demonstrate subject expertise, and communicate technical information effectively to their users.

Also Read: How Many Articles I Need For Starting A Blog?

Writing Technical blogs contains several minor and major exercises, but here we include some of those major steps that are necessary for compelling a quality technical blog. 

➢ Understanding Your Audience

Before beginning to write, you should understand your target audience & target market. You can ask yourself, 

★ For whom am I writing?

★ What does the audience expect to learn from this blog? 

★ Are they beginners, intermediate, or experts in the industry? 

★ What solutions or answers didn’t they find on competitors’ blogs? 

The better you know your audience, the better the copy will come out. It helps to tailor content, tonality, and structure and to know their expectations. 

Feedback, Google Analytics, and Meta metrics can help you understand your audience better and help you adjust your content writing approach. 

Also Read: Blog VS Website: The Difference You Need To Know As A Beginner

➢ Choosing a Topic

If you know your audience, then choosing the right topic can be more easy. So choose a topic that is relevant to your audience, adds value to their business/life, looks interesting to them, and, most importantly, is unique. For example – If a company offers a digital marketing solution but publishes food recipe articles on-site, then it’s totally irrelevant. 

A good technical blog must have a clear purpose, a catchy title, and a specific audience. 

Choose topics by leveraging your knowledge, brainstorming, understanding audience interests, analyzing competitors, and staying updated on trending subjects.

Not clear about the topic whether you should write or not! You can always ask these few questions to yourself before jumping into the next step. 

★ Is this topic relevant to your audience at this time? 

★ How well do you understand the topic? 

★ Is this really adding value to users? 

What’s next? 

Again, choose a new topic and ask the same questions. 

Also Read: Is Starting A Blog Worth In 2024?

➢ Research and Gathering Information

One of the most important rules for writing a technical blog is getting your facts and information right. Also, citing references (authentic sources) for provided information and data is a must. 

Before starting writing your blog, do some groundwork and research. One of the easiest and simplest ways is search engines – find common queries to address, keywords to target, references, reliable and recent data, and information from trusted sources. 

Also, research what your competitors are doing, loopholes in other’s content, what new you can add, and what solution people are looking for 

Also Read: How Much Does It Cost To Start A Blog In 2024?

➢ Structure Blog According to Title

You may come across many articles and blogs where the writer is not sure about what they want to convey or address. Everything is messed up, and you find yourself bouncing back in moments. Right!

Did you wonder why this happened? 

Due to a lack of structure and clear format. 

A structured blog helps the audience apprehend your message, follow a certain logic, and understand any topic’s different layers in a well-defined manner. We suggest combining your blog outline with the heading structure by adding top keywords in headings for better results. 

Usually, a blog structure consists of three major sections- introduction, body, and conclusion. 

The introduction should hook readers with an enticing opening statement, describe the objective and significance of your blog, and summarize the key points. The body should develop your major ideas through clear headings, subheadings, paragraphs, and transitions with examples and references. The conclusion should include a call to action or inquiry for your audience, along with a summary of the whole blog.

There are several types of popular blog structures that are used by the world’s best technical blog writers. You will find a variety of structures for each blog category online. 

1. Outline for “how-to” guide blog posts

Example – 

➔ Beginner’s guide to technical blogging

➔ How to write a software review

2. Outline for explainer blog (What, Why and How) posts

Example – 

➔ Why should you change your password regularly?

3. Outline for thought/opinion-based blog posts

Example –

➔ My Honest Opinion on AI Tools like ChatGPT

4. Outline for curated/listicle blog posts

Example –

➔ 50 ideas for your next blog post

➔ 25 best blog pages to follow for tech enthusiasts

5. Comparison blog posts 

Example – 

➔ SEO vs PPC: Pros and Cons

6. Tech review and analysis blog posts 

Example – 

➔ The New Edge Technology: ChatGPT

Also Read: Are Travel Blogs Still Popular?

➢ Show your Unique Writing Style & Tone

It is a very common phenomenon that writers and bloggers copy not only content but also tonality and style of explaining things which is vicious if you wish to build your community. This will not work for a long time, and search engines like Google de-valued plagiarized content or maybe penalized your page by blocking it permanently. 

So, we suggest going with your original voice, style, and points to make your technical blog writing unique and memorable. Make your blog more lively and interactive using idiomatic sentences, light humor, metaphors, and anecdotes. In some opinions and guides, the best blog would look more relatable if you added polls, surveys, and questions in the blog. 

Last but not least, remember your ultimate goal is providing a solution to a problem, adding value to existing online content, and resolving all of their doubts related to the topic…….and all of this in the simplest and most engaging way. 

Also Read: How To Organize The Content Of Your Website?

➢ Be Clear and Concise

Clarity and conciseness are key to success in technical blog writing. 

If a blogger has the ability to convey his/her ideas effectively without any confusion, then no one can stop him/her from becoming a successful technical blogger. 

What is the secret sauce to be clear and concise? 

Use simple and specific words; prefer short and active sentences. Avoid slang and jargon. Before publishing your final copy, replace tough vocab and edit complex sentences to eliminate confusion, grammatical errors, and redundancies. 

Also Read: What Pages Should A Blog Have In 2024?

➢ Enhance by Incorporating Visuals

The human brain grasps visual content faster than written content; as said, “A picture is worth a thousand words.” So visuals like infographics, graphs, charts, screenshots, images, animation, and videos can explain complex concepts easily. 

Also, visual content is more engaging to readers, so ultimately, it draws more readers. From an SEO perspective and authoritativeness, it also helps your blog rank better. 

Also Read: What Should You Consider When Developing Website Content?

➢ Don’t Forget to Add Examples and Case Studies

In technical blogs, providing real-life examples is the easiest way to illustrate complex concepts. It also makes content more engaging and relatable to readers, helping the audience learn how the product works in real life. 

Incorporating case studies into your technical blog enriches content by providing real-world application, building credibility, offering problem-solving insights, increasing engagement, facilitating the application of concepts, and presenting practical examples. 

Also Read: Can I Blog To Improve The SEO Of Website?

➢ Proofread Your Content

Before publishing your technical blog, it’s important to edit and proofread. There are several free AI tools that can help you check grammar, punctuation, and spelling errors. 

➢ Optimize Content For SEO

There are many content optimization tools available, like All in One SEO, Yoast SEO, SEMRush, and so on, which can help you optimize content on CMS. 

By incorporating focused keywords, related long tail keywords, and adding Google queries and LSI in the content, you can improve your overall SEO score and narrow down the search area. 

By following a proper heading structure, adding keywords in headings, interlinking your related pages/blogs, adding optimized alt text in visuals, and using short sentences, you can help your technical blog rank higher on SERP. 

Also Read: How Many Keywords Can A Website Have For SEO?

➢ Start Promoting Your Content 

Published your blog successfully? 

Yes, share blog URL snippets on all social media handles, including Facebook, Instagram, WhatsApp, Quora, Reddit, Slashdot, Twitter, Google+, Dzone, and more. It will increase your blog reach and page visits, which ultimately helps you rank quickly on search engines. 

Apart from these, Email marketing is also a good option for sharing your blog. 

Also Read: 11 Benefits Of Email Marketing For Small Businesses In 2024

➢ Ask for Feedback & Improve the Content

You may stress how people will react and how it feels if I ask for a review. 

This is the time when you put everything on the test, from assumptions about the topic to structure. But if you really want good results in the future and want to improve your writing, don’t skip this step. 

Ask your readers to share their thoughts about your writing and the information you shared without any hesitation. 

It’s much better to find a professional who can review your blog and provide valuable feedback before publishing it. 

Also Read: Difference Between On-Page And Off-Page SEO?

Tips for Technical Blog Writers 

In the initial stage of technical blog writing, people make countless mistakes. There is nothing wrong with it, as making mistakes and learning from them is part of the journey. But there are some of the most common mistakes that we are sharing with you that you can avoid: 

1. Do Not Copy Content From Other Websites

In technical blogging, copying content from other websites is a critical mistake to avoid. In the initial stage, you may get results and Google ranking, but after some time, you will face serious consequences, including credibility issues, SEO impact, legal risks, lack of uniqueness, and devaluation by Google. 

If you don’t have sufficient knowledge of any specific topic, then you can use these tips to avoid plagiarism: 

➢ Conduct thorough research and take notes to understand the topic before writing. 

➢ Rewrite information in your own words and tonality instead of copy-pasting. 

➢ Attribute ideas and facts with proper citations.

➢ Use plagiarism-detection tools to check originality. 

Also Read: Best (Paid+Free) SEO Tools For The Best Performing Website

2. Write in Easy-to-Understand Language

Every new blogger should write in an easy-to-understand language. It is not required to demonstrate your English proficiency by writing difficult-to-read sentences. 

We will suggest explaining technical concepts in a language that both a ten-year-old child and a Ph.D. holder can easily understand.

3. Overuse of Jargon

We understand that technical writing is not possible without using specialized terms and jargon, but you can minimize it. It’s essential to remember that not all readers have the same level of understanding and expertise on the topic. 

So it’s better you explain technical terms in simple words and avoid overuse of them. 

4. Focus on the Solution Rather than the Product

It’s obvious that most technical writers fall into this trap of focusing on the product rather than solving the user’s problem. Even though promoting a product is part of it, you can avoid direct selling. 

Either offer solutions to their problem or show how these products can help them solve it without emphasizing buying products.

5. Do Not Apply Everything Simultaneously

It’s possible that you’ve planned multiple strategies for your blog. But in a rush, you try every method without waiting for the results. In this situation, you will never know what tactics work for you. 

Apply tactics to your blogs by allowing them enough time to deliver results and observe thoroughly. 

So be patient! 

6. Spent Time on New Learning

Nowadays, most people want to learn everything overnight, which is practically not possible. We all know learning new things and implementing them takes time. Sometimes, new writers study intensely for a few days, like 10-12 hours, and then stop learning, thinking they know everything. Trends in blogging come and go, so it’s best to stay updated and learn new things on a regular basis. 

Be a constant learner! 

Also Read: Does Buying Traffic To Your Website Work?

7. Don’t Compare Yourself with Others

It’s not right to compare yourself with writers who have years of experience and learning. Similarly with your blog page, if you start a new blog, then don’t compare your page with years-old blog sites. Rather than focusing on others, it’s better to improve your page experience and technical writing. 

Because all that matters is implementation. 

8. Quality and Quantity Both Matters

Be consistent in quality as well as quantity. While publishing a blog consistently is essential for engagement and visibility, maintaining high-quality standards ensures lasting impact and sets you apart from others. 

Sometimes, a poor-quality blog ranks higher, and good content does not perform well, so people start thinking, why should I focus on quality? But it’s not possible for every blog to rank faster and higher. 

The quality of blogs is the core of success in the long run so don’t lose your uniqueness for the sake of a few viewers. 

9. Do Not Quit If You Are Not Instant Results

Don’t give up on writing because you’re not seeing immediate results. Sometimes, it’s because search engines prefer to show web pages that have higher authority (DA), are trustworthy, consistent, have older domains, and provide valuable information. 

Keep refining your strategies, learning from the process, and staying committed. The journey might be challenging, but the results are often worth the effort.

Success takes time and persistence.

Long Story Short

In the process of technical blog writing, understanding your audience, structuring content effectively, and embracing authenticity are paramount. From choosing the right topic to incorporating visuals and examples, each step contributes to a successful blog. 

Trust the process, stay persistent, and success will follow. 

Happy writing!

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